Meaningful Growth Requires More than Good Ideas
Products must exceed user expectations, they must be technically and strategically feasible, and they must enter the market in the right way and at the right time. By supporting our clients through research and ideation, market strategy and forecasting, technology planning and costing, frog helps organizations expand their offerings and reach.
frog partners with clients to identify, prioritize, and select new products and business opportunities. We find these opportunities through deep studies of user behaviors and needs, and green-field market sizing. We help clients act on these opportunities through financial validation and modeling.
Once product opportunities are identified, we examine key features and characteristics to ensure they are cost-effective, technically scalable, and aligned with our client's business and brand. Then we map potential partnership opportunities, pricing approaches, and distribution solutions to bring great designs to market.
Our Growth Strategy service helps our clients create and capture value by identifying untapped opportunities in the market and converting them into meaningful products and services.
Our growth strategy service helps our clients create and capture value by identifying untapped opportunities in the market and converting them into meaningful products and services.
Our work fundamentally changes the way businesses or industries operate, and the way their customers experience their products and services.
Some of our services include:
By combining market insights with a rich understanding of human needs and behaviors, we identify business opportunities that will resonate with your customers.
We conceptualize new products and services in the context of the target market, your company’s portfolio, and the evolution of your business.
With a strong perspective on the future of technology, we apply our expertise in what is possible today to create solutions that are relevant, implementable, scalable, and cost-effective.
GO TO MARKET STRATEGY
We develop a plan to bring product and service offerings to market with maximum impact by connecting you with the right partners and customers.
We shape brand meaning to inspire authentic, relevant, and differentiated product and service experiences.
Our services help our clients create and capture value by identifying untapped opportunities in the market and converting them into meaningful products and services.
- Insights: Being design-led means you’re using a technique called Design Research, which is the best way to understand and capture unstated needs.
- Go-to-Market Strategy: Speed to market by avoiding rework when honing fit for customers.
- Technology Strategy: Highly relevant and competitive products designed to fit human needs, not just functional requirements
- Product Strategy: Increased capability to produce premium products and services.
- Brand Strategy: Capability to design products and services that consumers want before they can even articulate why.